Prachi Sharma

About Prachi:

Meet Prachi Sharma, the creative powerhouse who swapped traditional PR playbooks for a no-holds-barred adventure at CARS24—because why play safe when you can play bold? With a résumé boasting stints at Adfactors PR and Apna (India’s youngest unicorn), Prachi was already making waves before she decided to dive headfirst into the roaring currents of auto-tech.

From crafting stories for Zomato and Snapdeal to shaping the narrative at CARS24, she’s been on a relentless quest to turn ideas into impact. But don’t let her PR beginnings fool you—Prachi doesn’t just write stories; she rewrites them (because who likes the first cut anyway). Today, she’s at the helm of everything communications, social media, creative campaigns, and branding at CARS24, steering a rocketship of bold ideas and fearless execution.

Turning Point:

Prachi’s journey to CARS24 started in the fast-paced chaos of startups. After cutting her teeth at Apna, where she thrived on unpredictability and big-picture thinking, Prachi realized her true calling was in spaces that let her break, build, and innovate. Enter CARS24—a young, audacious company in a hyper-competitive space.

CARS24 gave her what she craved: freedom to experiment, permission to fail, and the chance to leave her fingerprints on everything she touched.

Superpower:

Turning wild, unconventional ideas into campaigns that make people stop, think, and act. Oh, and making policies sound like poetry.

Favourite Car:

Anything that gives her access to bluetooth—because good music makes every drive better.

Fun Fact:

When she’s not dreaming up bold campaigns, Prachi’s probably experimenting with dancing (with varying success), mastering DIY home projects, or binge-watching something way too niche to explain. Oh, and she can write a killer tagline in under 5 minutes—no pressure.

Prachi Sharma isn’t just redefining what it means to communicate—she’s showing that a little chaos, a lot of creativity, and a dash of audacity can take you places no roadmap ever could.